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Bor-lyte
Website Design for Chemistry DTC Startup

BOR-LYTE is a venture-backed chemical company on a mission to transform industrial and grid energy storage markets through sustainable production of boron-based compounds. They blend fundamental research with applied science, develop top-tier talent, and operate at the forefront of sustainable and circular chemistry.
𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗚𝗼𝗮𝗹𝘀
► Translate highly technical content (process research, analytics, high-throughput synthesis) into a clear, engaging narrative for diverse audiences: investors, industry partners, potential hires, and sustainability-focused stakeholders
►Balance scientific authority with approachability and visual appeal
►Showcase the company's mission, technology, team culture, and impact in a cohesive brand experience
►Create a scalable design system that supports future content growth (research updates, case studies, career pages)
The final website successfully positions BOR-LYTE as a credible, innovative leader in sustainable chemistry. It effectively communicates complex science to non-technical audiences while maintaining the depth and authority needed for industry experts and investors.



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