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Fashion Shoppers
E-commerce Website Design for Fashion Brand
Fashion Shoppers is a UK-based fashion brand bringing curated collections, contemporary styles, and trend-led pieces to shoppers across the United Kingdom.
𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗚𝗼𝗮𝗹𝘀
► Create a full rebrand with a modern fashion-forward logo and cohesive brand identity
► Redesign the website interface to deliver a sleek, editorial shopping experience
► Develop a WordPress-powered e‑commerce platform with easy content management
► Enhance brand storytelling through refined typography, imagery, and color palette
► Ensure responsive design and seamless navigation across desktop and mobile
𝗥𝗲𝘀𝘂𝗹𝘁𝘀
► Successfully repositioned the brand as bold, modern, and fashion‑driven
► +41% increase in online engagement and product discoveries after relaunch
► Improved checkout experience leading to higher conversion rates
► Positive customer feedback on the elevated shopping journey and design aesthetics
► Internal team empowered with a flexible, easy‑to‑update WordPress backend
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